Canadian four-piece Folly & The Hunter’s name originates from the subject matter of their songs: the absurdity & foolishness of searching for elusive satisfaction and happiness in the wrong places.

Ahead of the release of their new single ‘Awake’, – out 25th Sept on Outside Music/Proper – Folly & The Hunter have shared the track’s video.

The visual was shot in Montreal in the Spring and was directed by Brandon Calder who wanted to explore how we can let our strongest emotion, fear, control our lives: “I wanted to explore this theme without being too bleak or depressing about it. Even if we all experience fear in our lives, how we overcome it is up to us. And when we do beat it, the reward is one unmatched.”

Formed in Montreal, the band is comprised of Nick Vallee (from Vancouver), Chris Fox from Sussex, England, native Montrealer Phil Creamer, and Laurie Torres, a francophone Quebec native of Haitian/Spanish heritage.

‘Awake’ showcases the quartet’s atmospheric folk pop, all cinematic swells and beautiful harmonies with an enthralling simplicity: “At night, I stay awake with you, the way we used to do. That feeling tames the beast that lives in me”

Taken from their forthcoming 2016 album (more details to be announced shortly), ‘Awake’ was written whilst the band toured across North America including shows at SXSW and supporting fellow Montreal act Half Moon Run across Europe. Clutching quiet moments in between cities, lead singer and lyricist Vallee penned words and melodies in seclusion.

Whilst their first two records (2011’s Residents and 2013’s Tragic Care – produced by The Besnard Lakes’ Jace Lasek) reflected a more maudlin time and saw comparisons with Sigur Ros, this album is a reaction to the four-piece’s first interactions with fans abroad – a humbling and energizing experience.

Additionally, Folly & The Hunter’s new LP is produced by Howie Beck (Feist, Great Lake Swimmers, Barenaked Ladies), who pushed the band beyond their comfort zone to grow from their folk foundations into a polished pop aesthetic.