London based artist, producer & singer HAAi – aka Teneil Throssell – has shared the video for the album’s title track. The video features choreography by Akira Uchida which was then animated by artist Tom Furse.

“I’ve worked with Tom across my entire album, including the video for ‘Purple Jelly Disc’, the AI clouds on the digital album cover, and now for this,” HAAi tells FACT. “He’s also creating some bespoke visuals for my bigger shows this year which I’m really excited about. I met Akira virtually as he had choreographed a dance piece to an older track of mine called ‘Feels’, which blew me away. His interpretation of my music and translating it into movement was really emotional to watch. It was a no brainer for me to work with both Tom and Akira on the video.”

Reflecting on his approach to the choreography, Uchida details, “The first thing that impacted me upon listening to the track was this feeling of it being heavenly and ethereal. The peak in the song gave me a very specific feeling of falling upwards into the sky and beyond (not to be confused with flying) which inspired some of the visuals at the end of the video. There is also an immensity in the sound which I felt was important to capture as well as a powerful feminine energy I wanted to channel in movement.”

Speaking with Creative Review, Furse explained AI and machine learning’s role in the video’s creation. “You’re essentially collaborating with enormous amounts of artists, developers, researchers and image-makers in quite an unpredictable way by experimenting with combinations of text prompts and models. Surprises are frequent, and I welcome surprises from machines in my art.”

With community and collaboration being a key theme running through the LP, Baby, We’re Ascending features an all-star line-up of contributors including Obi Franky, Kai-Isaiah Jamal, Jon Hopkins, Alexis Taylor & Moxie. Weaving her own vocals throughout the album, it was crafted alongside designer Raissa Pardini, mixing engineer Marta Salogni (Björk, Romy), engineer/producer Francine Perry, string arranger Quinta and creative director/long-time collaborator Imogene Barron.

HAAi has collaborated with Jon Hopkins, Romy (the xx) & Fred Again…, was playlisted across UK radio, and played critically acclaimed, high-octane sets everywhere from Sonar Istanbul to Sydney Australia. Throughout it all, she has released some of the most thoughtful and innovative singles in recent memory to become a new vanguard of electronic music.

HAAi
Baby, We’re Ascending
Tracklisting
Mute Records

1. Channels
2. Pigeon Barron
3. Bodies Of Water
4. Human Sound (feat. Kai-Isaiah Jamal & Obi Franky)
5. Louder Always Better
6. Biggest Mood Ever (feat. Alexis Taylor)
7. AM
8. FM
9. I’ve Been Thinking A Lot Lately
10. Purple Jelly Disc (feat. Obi Franky)
11. Baby, We’re Ascending (feat. Jon Hopkins)
12. Orca
13. Tardigrade

HAAi 2022 TOUR DATES

June 2 – Bristol, England – Love Saves The Day
June 3 – Malta – Annie Mac Presents Lost & Found
June 4 – Glasgow, Scotland – Riverside Festival
June 6 – Ibiza, Spain – Circoloco @ DC10
June 9 – Barcelona, Spain – Primavera Sound
June 11 – Amsterdam, Netherlands – Parallel
June 11 – Manchester, England – Parklife Festival
June 12 – Wicklow, Ireland – Beyond The Pale Festival
June 25 – Somerset, England – Glastonbury Festival
July 2 – Herefordshire, England – El Dorado Festival
July 3 – Breda, Netherlands – Ploegendienst Festival
July 4 – Ibiza, Spain – Cova Santa
July 6 – Pag, Croatia – Hideout Festival
July 9 – Bedfordshire, England – Lost In A Moment
July 14 – Tisno, Croatia – Love International
July 17 – Lancashire, England – Beat Herder Festival
July 24 – Cheshire, England – Blue Dot Festival
July 31 – Ibiza, Spain – Pacha
August 6 – Bruck an der Leitha, Austria – Paradise Garden
August 12 – Cornwall, England – Boardmasters Festival
August 15 – Malta – Glitch Festival
August 17 – Paredes De Coura, Portugal – Festival Paredes De Coura
August 19 – Hasselt, Belgium – Pukkelpop Festival
August 20 – London, England – Field Day
August 21 – Charleville-Mézières, France – Cabaret Vert
August 22 – Ibiza, Spain – Circoloco @ DC10
August 27 – Lincoln, England – Lost Village
September 4 – Ibiza, Spain – Pikes
September 7 – Vlorë, Albania – ION Festival
September 10 – Paris, France – Peacock Festival
October 3 – Ibiza, Spain – Circoloco @ DC10