Pottery Release New Video For “The Craft”

Montreal's Pottery have shared “The Craft,” the single is accompanied by a video, directed by Bronwyn Ford and Max Taeuschel
"The Craft" by Pottery

Pottery have shared “The Craft,” the single is accompanied by a video, directed by Bronwyn Ford and Max Taeuschel. The song is off their debut EP, available May 10th, via Partisan Records. The band just wrapped up a tour with Sweden’s Viagra Boys, and will tour North America again later this year supporting Fontaines D.C.

Pottery on the video for “The Craft”

“With ‘The Craft’ we wanted to explore the unconscious oddities of everyday life and how an outsider alien (Austin’s character) may interpret these trivial actions. In the video each band member has a niche hobby that not only lends itself to blind emulation from the outsider, but also represents each member’s individuality within our collective project.”

Pottery recorded ‘No. 1’ over just two nights, cut live to tape, some tracks only requiring one take. In addition to “The Craft,” they’ve released “Hank Williams” and “Lady Solinas.”

TOUR DATES:
5/9-5/11 – Brighton, UK – The Great Escape
5/11 – Leeds, UK – Gold Sounds Festival
5/12 – Glasgow, UK – The Hug and Pint
5/14 – Manchester, UK – The Castle
5/15 – Salford, UK – BBC 6 Music, Marc Riley Session
5/16 – London, UK – Sebright Arms
5/17 – Brussels, BE – Witloof Bar (Botanique)
5/18 – De Gudde Wellen, LU – De Gudde Wellen
5/19 – Hasselt, BE – MOD Club
5/21 – Paris, FR – Supersonic
5/23 – Angers, FR – Joker Pub
5/24 – Rouen, FR – Rush @ Le 106
5/24-25 – Amsterdam, NL – London Calling Festival
7/18-21 – Field, ON – River & Sky Festival
8/15-18 – Brecon Beacons, UK – Greenman Festival
8/19 – Oxford, UK – The Jericho Tavern
8/20 – Southampton, UK – Heartbreakers
8/22 – Charleville-Mézières, FR – Cabaret Vert
8/26 – Newcastle, UK – The Head Of Steam
8/28 – Bedford, UK – Esquires
8/29-9/1 – Wiltshire, UK – End Of The Road Festival
9/6 – Brooklyn, NY – Music Hall Of Williamsburg+
9/7 – Philadelphia, PA – Johnny Brenda’s+
9/8 – Boston, MA – Great Scott+
9/11 – Washington, DC – U Street Music Hall+
9/12 – Columbus, OH – Ace of Cups+
9/13 – Toronto, ON – Horseshoe Tavern+
9/14 – Detroit, MI / El Club+
9/15 – Chicago, IL – Lincoln Hall+
9/17 – Minneapolis, MN – 7th Street Entry+
9/20 – Vancouver, BC – Fox Cabaret+
9/21 – Portland, OR – Mississippi Studios+
9/24 – San Francisco, CA – The Independent+
9/26 – Los Angeles, CA – Teragram Ballroom+
11/6-11/9 – Reykjavik – Iceland Airwaves

+supporting Fontaines D.C.