Jessie Reyez Debuts Video For “I Do”

Jessie Reyez releases new video for "I Do"
Jessie Reyez "I Do" Video

Jessie Reyez has released her new album release Before Love Came to Kill Us, out today via FMLY/ ISLAND, the full-length finds Reyez collaborating on “Coffin” featuring Eminem and “Imported” with 6lack. Earlier this month, Jessie hit the road with global superstar Billie Eilish on her U.S. tour before the tour along with most of the music industry was abruptly halted due to the Covid-19 global pandemic. Releasing the album during this time left Jessie conflicted. Speaking to The New York Times on her decision to keep the album date Jessie states, “It messed me up because I was like ‘I don’t want to seem insensitive.’ I’ve grown up thinking about death as something that could easily happen tomorrow. But I know that for everybody else, there’s a lot of fear right now. I’m conflicted. But I’ve decided I’m putting out because indecision never did anything for nobody.”

Continuing in the same vein and coinciding with today’s release is the somber video for “I Do”. The visual, directed by Ross Lai, looks back through some of the experiences in Reyez’s past video storyline, depicting the loss of a partner while conveying hope for reunion in the afterlife. The imagery brings to life the vulnerability and rawness showcased throughout the project, which also features previously released singles including “Imported” featuring 6lack.

Jessie Reyez
Before Love Came To Kill Us
Track List

1. DO YOU LOVE HER
2. DEAF (who are you)
3. INTRUDERS
4. COFFIN feat. Eminem
5. ANKLES
6. IMPORTED with 6LACK
7. LA MEMORIA
8. SAME SIDE
9. ROOF
10. DOPE
11. KILL US
12. LOVE IN THE DARK
13. I DO
14. FIGURES