Highs release video for “I Do, Do You?”
HIGHS have premiered their video for their single “I Do, Do You?”. The track is the second single off their forthcoming release Dazzle Camouflage, the album drops on April 8th via Indica Records.
An experimental technique pioneered by the British Navy during World War I, dazzle camouflage is unlike other forms of camouflage; as the intention is not to conceal, but to mislead. Recognized by its use of bright colours and unusual geometric patterns, dazzle made it difficult to judge the true nature of what lies beneath. This concept of ‘hiding in plain sight’ became an unexpected but obvious thread that ran through the album’s eleven tracks.
The idea of camouflage is explored throughout the music video for “I Do, Do You?”, both literally and in more subtle forms. Directed by Nicole Powell (Reuben and The Dark) and produced by Katy Maravala (Drake, Rihanna) of Part & Parcel Co, ‘I Do, Do You?’ is a stunning and colourful manifestation of Dazzle Camouflage. Watch it below.
Since forming in 2013 Highs have performed alongside Modest Mouse and Cold War Kids, and have played festivals including CMJ Music Marathon, WayHome Music and Art Festival, The Great Escape, and more.
HIGHS’ music has taken them from bedroom demos to festival stages in a matter of a few short years. The band recently premiered their new single “I Do, Do You?” from their full-length debut Dazzle Camouflage, which is set for release April 8 via Indica Records. Produced by Luke Smith, known for his work with Foals and Depeche Mode.
Feb. 18 @ The Gateway, CALGARY, AB (w/ We Are The City)
Feb. 19 @ Studio 96, EDMONTON, AB (w/ We Are The City)
Feb. 20 @ Amigos, SASKATOON, SK (w/ We Are The City)
Feb. 21 @ The Good Will, WINNIPEG, MB (w/ We Are The City)
Feb. 25 @ House of Targ, OTTAWA, ON (w/ We Are The City)
Feb. 27 @ Adelaide Hall, TORONTO, ON (w/ We Are The City)
Feb. 28 @ The Casbah, HAMILTON, ON (w/ We Are The City)
Mar. 08 @ O’Hanlon’s, REGINA, SK
Mar. 10 @ The Flying Steamshovel, ROSSLAND, BC
Mar. 11 @ Imperial, VANCOUVER, BC (w/ We Are The City)
Mar. 12 @ Lucky Bar, VICTORIA, BC (w/ We Are The City)
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