Hannah Jadagu Shares “What You Did”

Hannah Jadagu shares new video for "What You Did." The track is off the singer/songwriter's album Aperture, available May 19, via Sub Pop
Hannah Jadagu shares new video for "What You Did"

Hannah Jadagu releases her new album Aperture, on May 19th via Sub Pop. The full-length features singles “What You Did,” “Lose,” “Admit It,” and “Say it Now,” was co-produced by Jadagu and Max Robert Baby, mixed by Marcus Linon, and mastered by Dave Cooley. A headlining North American tour announcement will follow in the coming weeks.

Jadagu has been touring steadily, playing shows and winning over audiences across the US and Europe opening for the likes Faye Webster, Beach Fossils, Wild Nothing, Ritt Momney, Metronomy and Arlo Parks, and performing at Denmark’s Roskilde Festival.

More on Hannah Jadagu’s Aperture:

Fresh out of high school, Hannah Jadagu released her debut EP, What Is Going On?, a collection of intimate bedroom pop tracks recorded entirely on an iPhone 7, which was, at the time, Jadagu’s most accessible mode of production. An off-the-cuff approach to music making and instinctive ability to write unforgettable hooks belied the intensity of Jadagu’s subject matter. In a short run time, What Is Going On? confronts some of the nation’s most urgent struggles all through Jadagu’s compassionate perspective. “I want my songs to be both super intimate and still universally relatable,” Jadagu says. “With the EP, so many people told me that the songs resonated with them on a personal level, and that’s what I’m always hoping for.”

Resonate it did; What Is Going On? is Jadagu’s first Sub Pop release, but she’d been putting out music on SoundCloud for years, garnering a small online fanbase as she settled into an aesthetic, and recognition from a broader audience was overdue. “It really took off when I became a percussionist in my middle school’s band,” she says. “Writing songs started as a hobby and quickly became a passion to the point that I spent all my free time recording.”

On May 19th, 2023 Jadagu premieres Aperture, her first LP and most ambitious work to date. Written in the years between graduating from high school in Mesquite, TX and her sophomore year of college in New York, Aperture finds Jadagu in a state of transition. “Where I grew up, everyone is Christian; even if you don’t go to church, you’re still practicing in some form,” Jadagu says, laughing. “Moving out of my small hometown has made me reflect on how embedded Christianity is in the culture down there, and though I’ve been questioning my relationship to the church since high school, it’s definitely a theme on this album, but so is family.”

As a kid, Jadagu followed her older sister – a major source of inspiration who she refers to as “the blueprint” – to a local children’s chorus, where she received choral training. “I hated it,” Jadagu admits. “But it taught me how to harmonize, how to discover my tone, how to recognize and write melody.” The aching single “Admit It” is dedicated to Jadagu’s sister, whose boundless love and impeccable taste has been a constant for Jadagu ever since she was a kid. At home, the siblings were raised on mom’s Young Money mixtapes and the Black Eyed Peas (to whom she credits her love of vocoder) but it was in the sanctity of her sister’s car that Jadagu discovered indie artists who would go on to inspire her work.

“When I recorded my EP, it was all MIDI, but in the studio Max and I worked with a ton of analog instruments,” Jadagu says. “There’s some Glockenspiel on the album, calling back to my percussionist days, and some synth warping that adds texture.” While What Is Going On? was heavy on layered reverb, making Jadagu’s vocals feel “shy,” she took what she calls a more “intimate, up close” approach while recording her voice for the LP. That experimentation is best heard on the rousing “What You Did,” which leverages crushing accusations against the song’s unnamed subject. Screaming static and a crunchy guitar part softens under Jadagu’s calm delivery as she sings: “Act like it’s best if we make amends, but I dont wanna talk to you again.”

Hannah Jadagu
Aperture
Tracklisting
Sub Pop Records

1. Explanation
2. Say It Now
3. Six Months
4. What You Did
5. Lose
6. Admit It
7. Dreaming
8. Shut Down
9. Warning Sign
10. Scratch The Surface
11. Letter To Myself
12. Your Thoughts Are Ur Biggest Obstacle

Pre-order Aperture by Hannah Jadagu HERE

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