Future Generations have shared their new single, “Just Pretend.” The single is accompanied by a music video that was directed by Future Generations frontman Eddie Gore, shot by Britnee Meiser, and edited by Axel Cuevas de Chaunac. Filmed at Coney Island, the visual clip symbolizes pure escapism from the every day running around. For the band, Coney Island is a fun, uniquely beautiful part of New York that almost feels out of place. However, navigating life in NYC as an artist can sometimes make you feel distant as well. Future Generations includes vocalist/guitarist Eddie Gore, bassist Devon Sheridan, guitarist Eric Grossman, and drummer Dylan Wells. Eddie and Eric met as freshmen at NYC’s Fordham University in 2011 and crossed paths with Devon during their junior year. It was in 2016 when they brought on Dylan to play drums via a Craigslist ad, and together shared a Brooklyn apartment. They’ve released two LPs, 2016’s self-titled and 2018’s Landscape via Frenchkiss Records.

Frontman Eddie Gore speaks of this about “Just Pretend”:

“I think for everyone life can be frustrating at times. We’ve all been at a place where you question what you’re doing. Whether what you’re spending your time and effort on is going to be worth it all in the end. For me personally and I think for all of us in the band, ‘Just Pretend’ is about how we deal with that frustration. This past year consisted of the most touring we’ve ever done. For a lot of reasons it was incredible. But it showed us our first glimpse of what it really means to go after your dreams. Long van rides between shows left a lot of time for us to think about what we are doing. Those moments of doubt for us can really only be quelled by doing what we love. Pushing through those moments encompasses what ‘Just Pretend’ is all about.”

“Living in Brooklyn has totally changed how we view Coney Island. It’s no longer this mystical place we hear about in the movies. Instead, it’s become this small getaway from our hectic lives. When you’re there, you’re surrounded by all these families and children having the time of their lives. You can’t help but pine for those days where you felt so carefree—grabbing an ice cream cone, playing in the arcades, dipping your toes in the sand, it offers us a small, much needed reprieve before heading back into the struggle that is being an artist in New York City.”

Future Generations
Tour Dates

10/26 @ Music Hall of Williamsburg – Brooklyn, NY
10/28 @ Port City Music Hall – Portland, ME
10/29 @ The Ballroom at the Outer Space – Hamden, CT
10/30 @ The Sinclair – Cambridge, MA
11/2 @ Union Stage – Washington, DC
11/4 @ Mercy Lounge – Nashville, TN
11/5 @ Georgia Theatre – Athens, GA
11/6 @ Cat’s Cradle Back Room – Carrboro, NC

w/ Yoke Lore​​​​​​​