Singer/songwriter Ashe has shared her new single and accompanying video, “Emotional” – available everywhere via Mom+Pop Music, and off her forthcoming sophomore album Rae, out on October 14th. The song is taken from her highly-anticipated forthcoming sophomore album Rae, out on October 14th. Directed by Jason Lester, the psychedelic-infused video gives life to the carefree tune and is reminiscent of The Velvet Underground’s live performance at Andy Warhol’s Factory. Fans of Ashe include Diane Keaton, Brian Wilson, FINNEAS, Maggie Rogers, Dove Cameron, Arlo Parks and Sam Fischer.
On the story behind the track, Ashe shares, “Sometimes we just take things far too seriously in love and sometimes it’s just about driving a little too fast and having a little too much fun.”
About her upcoming album, she says, “I’m stepping into a fun and sexy era. We care too much about what others think of us. When I don’t pay attention to that, the songs break through the noise. The biggest thing I want you to pull from the album is, ‘Do your thing, have fun, and don’t give a shit about what people think’.”
After an injury sidelined her future as a gymnast, she immersed herself in music as a kid. Attending Berklee College of Music in Boston, she kickstarted her journey with the single “Used To It” in 2017 followed by The Rabbit Hole EP a year later. Teaming up with FINNEAS as producer, she reached critical mass on 2019’s Moral of the Story: Chapter 1 EP. The single “Moral of the Story” appeared in NETFLIX’s To All the Boys: P.S. I Still Love You.