Andy Shauf Shares “Catch Your Eye”

Andy Shauf Shares video for "Catch Your Eye"
Andy Shauf Shares video for "Catch Your Eye"

Andy Shauf drops his new album Norm on February 10, 2023 via Arts & Crafts/ANTI-. Ahead of the release, Shauf has shared the album track “Catch Your Eye,” with an animated video written by Shauf and featuring artwork by Mary Vertulfo, The video depicts a missed connection in a grocery store. ‘I need to meet you / I need to catch your eye,’ Shauf confesses through layers of vocals and muted guitar, before bright synth tones usher the tune along. Next month, Shauf will bring his live performance to a slew of cities across North America, Europe and the UK in support of Norm, with Katy Kirby and Marina Allen supporting select dates.

Shauf really wanted to steer clear of a concept album, instead aiming to make a normal record. It would be a set of unrelated songs, like albums recorded by other artists, and he would call it Norm. Watching a David Lynch film one night, Shauf found inspiration for how to frame his concept. What appeared to be a nearly static camera shot of a key on a table continued uninterrupted for two minutes, then five minutes, then seven. It seemed impossible in its relentlessness, bordering on genius. Eventually, Shauf realized his browser had crashed and the movie had frozen. Enchanted by the sense of possibility and wonder that had made the film so vivid to him during that period of incomprehension, he wanted to create something similar. He deliberately left open spaces through which readers could enter to find the story and create meaning for themselves.

Once initial sketches emerged and Shauf realized he did, in fact, have the makings of another concept album, he began revising freestanding songs he’d written for the original idea of Norm, altering the lyrics until they had all been reengineered to belong in Norm’s universe. He wanted to connect them without force-marching listeners through an obvious story. Refining the lyrics, he sent them to his friend Nicholas Olson, who interpreted the overall narrative as he understood it. They repeated this process a few times, until Shauf felt the bones of the story as he imagined it lay close enough to the surface to be dug up by anyone who wanted to go looking.

Shauf wrote, performed and recorded the entire album, and recruited Neal Pogue (Tyler the Creator, Janelle Monae, Outkast) to mix. With Shauf singing everything, it’s not always obvious at first whose point of view is represented in each song. But the lyric sheet provides discreet clues to know whose voice we’re hearing at any given moment (Norm’s cast of characters includes four voices in all).

Andy Shauf

1 Wasted On You
2 Catch Your Eye
3 Telephone
4 You Didn’t See
5 Paradise Cinema
6 Norm
7 Halloween Store
8 Sunset
9 Daylight Dreaming
10 Long Throw
11 Don’t Let It Get To You
12 All Of My Love

Andy Shauf
2023 Norm Tour Dates

Jan. 20 – Fredericton, NB @ Shivering Songs (Solo)
Jan. 21 – Halifax, NS @ Light House Arts Centre (Solo)
Feb. 21 – Columbus, OH @ Skully’s ^
Feb. 22 – Nashville, TN @ The Basement East ^
Feb. 24 – Ft. Worth, TX @ Tulips ^
Feb. 25 – Austin, TX @ Scoot Inn ^
Feb. 26 – Oklahoma City, OK @ Beer City Music Hall ^
Feb. 28 – Phoenix, AZ – Crescent Ballroom ^
Mar. 1 – Santa Ana, CA @ Observatory OC ^
Mar. 2 – Los Angeles, CA @ The Belasco ^
Mar. 3 – San Francisco, CA @ Great American Music Hall ^
Mar. 7 – Portland, OR @ Revolution Hall ^
Mar. 8 – Seattle, WA @ Crocodile ^
Mar. 10 – Victoria, BC @ Royal Theatre ^
Mar. 11 – Vancouver, BC @ The Orpheum ^
Mar. 12 – Kelowna, BC @ Kelowna Community Theatre ^
Mar. 14 – Edmonton, AB @ Winspear Centre ^
Mar. 15 – Calgary, AB @ Jack Singer Concert Hall ^
Mar. 16 – Saskatoon, SK @ TCU Place ^
Mar. 17 – Winnipeg, MB @ Burton Cummings Theatre ^
Mar. 18 – Minneapolis, MN @ Cedar Cultural Center ^
Mar. 22 – Chicago, IL @ Thalia Hall ^
Apr. 20 – Brooklyn, NY @ Brooklyn Steel *
Apr. 21 – Philadelphia, PA @ Union Transfer *
Apr. 22 – Saxapahaw, NC @ Haw River Ballroom *
Apr. 24 – Washington, DC @ 9:30 Club *
Apr. 26 – Boston, MA @ Royale *
Apr. 27 – Burlington, VT @ Higher Ground *
Apr. 28 – Ottawa, ON @ The Bronson Centre *
Apr. 29 – Montreal, QC @ L’Olympia *
May 2 – London, ON @ London Music Hall *
May 3 – St. Catharines, ON @ FirstOntario Place *
May 4 – Kitchener, ON @ Centre in The Square *
May 5 – Toronto, ON @ Massey Hall *
May 23 – Amsterdam, NL @ Paradiso
May 25 – Paris, FR @ La Cigale
May 26 – Antwerp, BE @ De Roma
May 27 – Bristol, UK The Old Market
May 29 – Leeds, UK @ Brudenell
May 30 – Glasgow, UK @ Queen Margaret Union
Jun. 1 – London, UK @ Hackney Empire
Jun. 2- Manchester, UK @ New Century
Jun. 3 – Bristol, UK @ Trinity
Jun. 6 – Berlin, DE @ Columbia Theatre
Jun. 8 – Hamburg, DE @ Ueber & Gefährlich
Jun. 9 – Copenhagen, DK @ Pumpehuset

^ w/ Katy Kirby
* w/ Marina Allen

Pre-order Norm by Andy Shauf HERE


Looking for something new to listen to?

Sign up to our all-new newsletter for top-notch reviews, news, videos and playlists.