070 Shake Debuts “Lose My Cool” Video
070 Shake, is set to release her full length follow-up LP YOU CAN’T KILL ME BECAUSE I DON’T EXIST in the Spring of 2022. Today, Shake releases the first new track from the album – and her first new solo music in two years – “Lose My Cool” featuring NLE Choppa. The “Lose My Cool” music video was shot and directed by C.O.R.E., a group of 070 creatives including herself. “Lose My Cool” is featured in NBA 2K22 Season 3: ‘Iced Out.’
Shake recently teased the album title YOU CAN’T KILL ME BECAUSE I DON’T EXIST in her Adult Swim Festival livestream set, where she previewed “Skin & Bones,” a new song from the forthcoming project. In recent months – while recording YOU CAN’T KILL ME BECAUSE I DON’T EXIST with Modus collaborators Dave Hamelin and Mike Dean – Shake has stepped out for features on Swedish House Mafia’s comeback single “Lifetime,” and GENER8ION’s “Neo Surf,” with it’s cinematic video shot by acclaimed director Romain Gavras.
Shake supported Modus Vivendi with a sold-out, seven week, 25-city headlining world tour, and plans to head out on the road in 2022 for a tour that is currently on sale now in support of YOU CAN’T KILL ME BECAUSE I DON’T EXIST.
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